Mid/night 00.00 was created to enhance real and natural beauty, introducing a line of hair and skincare that streamlines daily routines with high-quality products that do more with less.
Founded by Nina Urgell Cloquell, the brand disrupts the traditional beauty industry approach, offering extremely effective and uniquely versatile formulations that focus on preventive rather than reactive beauty. All the products are vegan, plant-based, genderless and locally produced. Gentle treatment technologies and natural ingredients cater for a variety of skin and hair types, while a signature scent infuses serenity and tranquillity through the range.
Mid/night 00.00 delivers a new take to the ritual process of self-care, offering effective results with fewer uncomplicated natural ingredients.